Anurag Batra, Chairman & Editor-in-Chief of the BW BusinessWorld grew up in a middle-class family in Gurgaon. He became a first-generation entrepreneur, after acquiring the iconic business media and magazine brand BW Business World, a 35-year strong media brand as well as the most respected business publication in the country.
After his undergraduate studies, Batra went to an engineering school and then to a business school. While he was doing his business studies, he had very limited ambition. During that period, his ambition was to join an IT services company in marketing. Just like his wish, he got placement through campus selection. But just before he joined the firm, came the turning point of his life. Through his friend, Anurag Batra met the people who were setting up Colliers Jardine in India. Batra’s mind changed and he joined Colliers Jardine. It was a joint venture between HDFC and Ireland affairs and did property services.
Anurag Batra was a person who is a lot interested in books. As a kid he would always read magazine. He used to read a lot of newspapers and books. He used to think in contrast to the traditional mindset of land broking and his thoughts led him to start the company called exchange4media, with the help of two of his friends. It was started to build a B-to-B exchange for buying and selling of media time and space. It was a failure for the first 3 years and then it evolved into a daily newsletter for the media advertising communication industry.
We are in a culture where all of us want to get ahead, all of us have deadlines, dreams ambitions, goals whether materialistic or non-materialistic. Anurag Batra thinks the notion of helping others may sound little earlier to some people who may do it consciously. “It may be a notion that is real but all of us are very individualistic. All of us want to do well in life, all of us don’t find time for ourselves when you talk about helping others and you know all of us are struggling”, says Anurag Batra. Even in his busy schedule, Anurag Batra spends time introducing people to people. Some of them ask for introduction, but he also does it even for people who don’t ask for introduction. It is something in which he invests his energy, time and mind. Anurag Batra believes that it is his duty to help people in some way.
Anurag Batra thinks that the notion of helping other seems perfect. He also believes in the law of karma. He thinks what matters is sincerity and dedication. “Helping doesn’t mean that it may come in the form of money or in some material way, it may come in a way that is even more valuable than money” Anurag Batra concludes.
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